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Meet Claudia Ross

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Published 2 February 2009

Claudia Castillo Ross founded Cross Marketing in 2005 in San Francisco, dedicated to pursuing a cross between marketing and philanthropy.
Claudia Ross is the Principal and …

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Claudia Castillo Ross founded Cross Marketing in 2005 in San Francisco, dedicated to pursuing a cross between marketing and philanthropy.

Claudia Ross is the Principal and CEO of Cross Marketing, as well as a Marketing Instructor at the Fashion Institute of Design and Merchandising. From 1997 to 2006, Ross was the Northwest Advertising Director for both Harper’s Bazaar and Marie Claire magazines, where she worked with a variety of fashion, beauty and non-endemic accounts providing sales and marketing partnerships to companies such as Nike and GAP Inc.

As an active Board Member of Care Through Action, as well as Chairman of the Board for Raphael House, Ross has been active in the community and served as Chair for several large-scale fundraising opportunities. She is active in growing her marketing company by providing multi-marketing platforms for clients such as Louis Vuitton, Saks Fifth Avenue, John Varvatos, Goyard, Marco Bicego and several non-profit organizations in the Bay Area.  Ross is the national “Style Expert” for Judith Ripka appearing on national television shows such as E! Red Carpet Pre-Show for the 2008 Emmy’s, 2009 SAG Awards and Lifetime’s BLUSH series.

Cross Marketing has been recognized by a number of Ross’ clients as a necessary marketing partnership for growing their businesses. Cross Marketing not only helps launch brand names, but it develops the necessary tools to make the connection to customers through marketing, advertising, special events and philanthropy.

Claudia Castillo Ross has been named one of the top three PR women in San Francisco by San Francisco Magazine in its July 2006 Best of the Bay issue. She was recently featured on CHANNEL 7′s The VIEW From THE BAY as a philanthropist and “Party Planner Extraordinaire”.

Claudia Castillo Ross has lived in Europe, Latin America and most recently, in the Bay Area with her husband and two sons.

Past and present clients include:

Alzheimer’s Research For a Cure Foundation
ARFAC is a newly formed non-profit foundation dedicated to support research for new and effective treatments for Alzheimer’s disease and the first of its kind on the West Coast.
Event: An Evening for the Mind – Feb 6, 2009
Website: http://www.alzheimersresearchforacure.org

Battersea
This fabulous shop of furnishings and decorative items answers the call for creative interior design that maintains sophistication and elegance.  Through his extensive travels and eye for design, Interior Designer Will Wick has uncovered lost objects that have a life beyond the ordinary person’s vision.
Website: http://www.batterseasf.com

BrandHabit
BrandHabit.com is ‘the shopping directory for the Fashion obsessed”, an online Mecca for clothing worshipers who absolutely need to find that perfect outfit, but don’t know where to look.
Website: http://www.brandhabit.com

Global Green USA
In December 2008 Global Green USA celebrated their fourth annual “Gorgeous & Green” San Francisco Benefit with a fabulous eco-friendly cocktail party and fashion show hosted by Kate Bosworth. The organization promotes efforts to rebuild a sustainable New Orleans and advance green affordable housing, solar, and high performance schools in San Francisco, Los Angeles, and cities across the country.
Website: http://www.globalgreen.org

Jewelry by Rosalina
A breathtaking premier jewelry line that was founded in San Francisco by celebrity jeweler Rosalina Lydster and is now sold at
Neiman Marcus stores nation wide and other various stores.
Website: http://www.jewelrybyrosalina.com

Judith Ripka
This San Francisco boutique houses some of the most sought-after and luxurious jewelry in the city, certain to make any woman feel elegant and stylish.
Website: http://www.judithripka.com

Partner’s Ending Domestic Abuse
Emerging from the movement to end violence against women, Partners Ending Domestic Abuse and the San Francisco Domestic Violence Consortium dedicate themselves to ensuring the basic rights of safety, self-determination, and well-being to victims and survivors of domestic violence and their children.
Upcoming Event: Spring into Action – May 1, 2009 Four Seasons Hotel
Website: http://www.dvcpartners.org

PG&E
Based in San Francisco, PG&E is one of the largest combination natural gas and electric utilities in the United States, providing services to approximately 15 million people throughout Northern and Central California.
Website: http://www.pge.com/index.htm

Popchips
Offering nine mouth watering flavors, Popchips is a smart and health-conscious treat that doesn’t skip on the flavor and makes healthy snacking a breeze.  Available almost everywhere, including Jamba Juice Stores, these delicious chips are never baked, never fried… Just popped!
Website: http://www.popchips.com

Sebastian Siegel
A British-American actor and model, Siegel is widely recognized for having appeared on nearly 100 magazine covers and billboards, including Men’s Fitness and Iron Man.  Having been photographed by Steven Meisel, David La Chapelle, and for billboards in Times Square, he has produced two commercials and is currently directing a documentary feature film including interviews with artists, icons and global leaders.
Website: http://www.sebastiansiegel.com/iWeb/Site/Film.html

Spike & Annie
Designer Lisa Alexander introduces style and beauty to the world through her couture children’s clothing line, Spike & Annie.  Using only all natural materials in her clothing, this luxurious children’s resort-wear is perfect for every travel destination you can imagine.
Website: http://www.spikeandannie.com

trueAnthem.com
San Francisco based trueAnthem is the Industry leader and Brand partner for viral marketing and promotions campaigns through the use of music and video.  A modern label that provides online and offline strategies to promote independent and undiscovered talent, leveraging social networks and the viral nature of today’s web 2.0 world.
Website: http://www.trueanthem.com

How to contact Claudia for representation:

Cross Marketing
210 Post Street, Suite 1113
San Francisco, CA 94108
Phone (Office): 415-986-0342
Phone (Mobile): 415-602-4934
Email: claudia@crossmarketingpr.com
Website: crossmarketingpr.com

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ART EVENT PLANNING / PUBLIC RELATIONS
Baxter & Cook Art Advisors Allison Speer Public Relations
Sotheby's Fine Art Auctioneers Cross Marketing PR
FASHION & BEAUTY Glodow Nead Communications
Azadeh Couture (See More at www.sfluxe.com/pr/)
Bacca da Silva FASHION STYLISTS
Colleen Quen Karen Tamblyn
Ineke Perfumer San Francisco Marcy Carmack
Joseph Domingo Style Studio
Karen Caldwell Design HOME FURNISHINGS
Lily Samii Anthem
Rosalina Lydster De Sousa Hughes
Susan Gump's
FOOD & DRINK Obsolete
Hint Water Pejman Carpet
Mighty Leaf Tea MEDIA
Oliver Caldwell Cellars 7x7
Socola Chocolatier Haute Living
INTERIOR DESIGN Miss Bigelow's Social City
Adeeni Design Group Nob Hill Gazette
Ann Getty Associates Red Carpet SF
Benjamin Dhong SF Curbed
Grant Gibson SFis
Jeffers Design Group SF Philanthropist
Ken Fulk SF Unzipped
Kendall Wilkinson SFWired
ODA Design Associates Socket Site
Sophisticate Interiors Style
NEWS PHOTOGRAPHY
The Daily Tatler Drew Altizer
REAL ESTATE Moanalani Jeffrey
David Barrett, Warwick Properties Thomas Gibbons
LuxurySFCondos.com Tim Williamson
Gregg Lynn, Sotheby's TRANSPORTATION
Joel Goodrich, TRI Coldwell Banker Limo Noir
Four Seaons Residences


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